Why We Say NO! A Lot and Mean It

by Joe Tufo

Many times throughout each day we receive calls from folks like you: referrals, referral partners, past clients, current clients, prospective clients, or someone who Googled one of our websites.

Invariably, you tell us that your project or start-up is “the greatest thing since sliced bread,” is a “billion dollar idea,” We’d “be a fool if we didn’t drop everything and devote all our time for free to get you funded.”

To each of you who expect us to work for free we have this to say - NO! NO! NO! A thousand times NO!

WE’RE NOT IN THE FEE BUSINESS and WE’RE NOT IN THE WORK FOR FREE BUSINESS!

It’s not that we’re uninterested or impolite it’s just that we’ve heard it thousands of times. Here’s our thoughts:

  • Do we have the time?
  • Will we feel pressured to get it done?
  • Will we be upset with ourself?
  • Will we be resentful of the other person?
  • Will we feel duped, had, or swindled?
  • What do we have to give up to do this?
  • What can we gain (What’s in it for us?)

No is our first option instead of the propensity to say yes that emanates from wanting to please, wanting to be liked, needing to be needed, being timid, avoiding confrontation, not knowing our rights, or feeling: plain and simple, that we should.

We’re in the consulting and funding business. With 33 years (November 1976 to present) of financial services experience in insurance, securities, and finance we may be uniquely qualified to serve you and those whom you choose to refer.

We charge a fee because we do this full-time: 50 hours scheduled a week plus another 20+ working on the websites, writing articles and newsletters, recording audio and video, holding webinars and other tasks to help each  of you.

We take on committed paying clients and then focus all of our effort and energy in getting you funded.

Even at that we fail about half of the time.

In our 10+ years experience in this business about 1/3 of what crosses our desks we can fund (you may not like the rates, terms and conditions but we can fund you), 1/3 is DOA – Dead on Arrival – even with the thousands of pages of information we’ve published, dozens of books and courses we’ve published – let’s face it many of you can’t or won’t follow instructions, and the final 1/3rd is broken: your credit sucks, you have no business credit profile, you have more than three inquiries, you have derogatories, liens and judgments – you’re a mess and it will take days, weeks, months, or years to fix.

So it’s not that we want to say NO! It’s just that we have a way that we do business well and that works for us: pay us our fully earned, non-refundable commitment fee of $25,000 for each project of $2,500,000 or above (1% minimum $2,500 per project $25,000 maximum per project for six months of service). We’ll roll up our sleeves, put on our thinking cap and get to work.

We have REAL funding sources that fund viable projects. Your project can be next.

As always we are available M-F 7AM to 5PM Pacific to serve you and those whom you choose to refer.

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